For the first time ever in history, Africa will
be hosting a car racing competition with African drivers! The Nigeria Racing
Eagle (NRE) has partnered with Africa’s
No.1 Hotel Booking Portal, Jovago.com to launch this campaign.
Jovago will also be the official hotel partner and
advisor for the Nigeria Racing Eagle team and with its expertise, provide a
robust service handling the entire team’s and guests travelling itinerary to
NRE races around the world. Continue...
The campaign which was launched on indiegogo and
tagged 'Bepartofhistory' will give people the opportunity to experience the
world of Motorsport from numerous packages (perks) on offer including World
Class VIP Hospitality where companies can showcase their products and promote
their brand, entertain corporate clients, reward employees or a treat for
family and loved ones. The Nigeria Racing Eagle car will also be a piece of
art, which will become an African monument at races and exhibitions around the
world. Logo placement on the race cars will be a new revolution for Africa in
terms of marketing and corporate branding globally; a key aspect in Motorsport.
According to the founder of the Nigeria Racing
Eagle, Ribi Adeshokan, “this is fantastic news for us; we are really glad that
we secured our very first backing, the partnership with Jovago.com is a
breakthrough for the campaign and we believe other corporate companies in
Africa and those with interest in Africa will join us and benefit from the
brand association.”
With this partnership, Jovago.com aims to take
Nigerian racing fans and enthusiasts to the exciting NRE races around the world
starting from the Brands Hatch. As Marek Zmyslowski, Managing Director of
Jovago.com comments: “this partnership for us goes beyond just providing
affordable packages for people to travel to the UK and Abu Dhabi to watch the
races. We are very keen on being part of
this great African story; having an African team host the racing competition
and we want as many Nigerians as possible to also join us in experiencing this.
We enjoin as many African companies as possible to come on board and join in
supporting this initiative.”
To pledge
your support and buy into this New Africa initiative, participants can visit
the crowd funding page at http://igg.me/at/racingeagleindiegogo
Subscribers will be
able to redeem their perks at any of the races commencing this summer in United
Kingdom and Abu Dhabi.
Jovago.com is a hotel booking
website offering thousands of hotels across Africa, South Asia and Europe for
customers to book directly. They are part of the Africa Internet Holdings, a
Company which operates eight companies including Jumia, across more than ten
countries and backed by Rocket Internet, MTN and Millicom. Jovago.com opens up
previously unknown hotels to be discovered, booked and reviewed by the world,
and helps property owners to access ever more customers.
Twitter: @jovagotravel
Facebook: Facebook.com/Jovago
Google+: +jovago
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